Category Archives: Digita Marketing

Constant Improvements For White Shark Media

White Shark Media has earned a reputation for being a leader in providing consultancy to businesses in managing digital media. But this has required constant Upgradation and innovation. They make use of their client’s complaints to improve their services.

There have been issues regarding clients complaining that White Shark Media is not communicating enough. Hence they have organized monthly meetings with the clients. Next was about going through the receptionist each time to reach their contact person. Thus White Shark Media has provided a phone system with direct extension numbers so that clients can now call the contact person directly. As soon as the client signs up, there will be an email that will have all the necessary information about this contact person as well as about his supervisor. This will ensure seamless communication even if the contact person is out of office.

Clients also complain that the new optimized campaigns are not as effective as the old ones. This can place a question mark on the overall competency of any AdWords agency. Hence the solution here was to give adequate importance to the existing campaign. There is no need to reinvent the wheel for every client. The task here has to be to produce a campaign that is performing better. In the case of an existing well-performing campaign, it is best to use as much of it as possible. This can be along with the new initiatives. The old campaign can continue till the new initiatives developed by White Shark Media start producing results.