Franchisee Omar Yunes Receives Prestigious Honor

Omar Yunes was recently selected as the winner of the Best Franchisee of the World competition. A franchisee of Sushi Itto, Yunes won the award for his contributions to the brand that he proudly represents. Yunes became franchisee of the Japanese food chain at the young age of 21 and currently owns more than 10 franchised units throughout Veracruz, Puebla, and Mexico City. The units make up an important piece of the entire brand. While Yunes is proud of the accomplishment, he feels that he is a representative of all the employees in the different units that manage the entire brand.

The BFW competition took place in Florence, Italy, and was attended by representatives from over 30 countries; including Portugal, Brazil, Hungary, France and Argentina. Every franchisee was evaluated in terms of how much the franchisee has influenced the network, its contributions in regards to knowledge, the motivation of employees and improvements to the model.

The organizer of BFW Mexico, Diego Elizarrarras points out that Yunes also won the top spot in the elimination of the prize in his national chapter. This was seen as a turning point in the issue of franchisee-franchisee relationships. It helped establish a better management of the information and also helped to implement control boards that help to have better measurement of each unit.

The Chief Executive Officer of Sushi Itto, Benjamin Cancelmo, said that he considered the awards the pinnacle of the collective effort to offer customers the excellent service that they deserve. Elizarrarras mentioned that this award is a symbol of the strong sector in Mexico that has established a place at the international level,which is different from the days when Mexican franchises only had a regional outreach.

Prendamex franchisee Ivan Tamer finished in second place in the Mexican chapter, due to the implementation of tools to help achieve a new marketing system that looks over the network of pawnshops.

Omar Yunes is also an investor. He has won several awards in the Best Franchisee of the World competitions. Yunes is primarily involved in the food business.

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